Wilberto Lima, Newburyport, MA
Wilberto helps The CFO Connection deliver its liaison services for companies doing business in Brazil. His business career started in Rio de Janciro where he served as director of corporate affairs for S.A. White Martins, a subsidiary of US-based Praxair that specializes in the production and distribution of industrial gases. There he learned the ins and outs of mergers and acquisitions as he managed corporate communications for the acquisition of Liquid Carbonic, a regional player in the industrial gas business.
Wilberto also knows what it means to run a business. In Sao Paulo, he served as the corporate affairs officer for the leading pulp and paper company in Latin America. He was also president of Gateway Consulting, an agency specializing in brand imaging strategies for corporate social responsibility programs. Currently, he is the North American director for Plurale, a magazine and website that focuses on sustainability. In addition, Wilberto is the first Brazilian board member of Asentral Inc, IRB – an independent institutional review board for clinical research in the pharmaceutical, biotechnology, and medical device industries.
For decades, Wilberto has developed and maintained strong business and governmental relationships in Brazil. Speaking Portuguese, English and Spanish, he is uniquely qualified to help customers of The CFO Connection take the steps necessary to establish a business presence in the country. Working with your company in the United States, Wilberto assesses market conditions in Brazil to give you a solid understanding of the opportunities available. From there, The CFO Connection can also help you navigate the Brazilian legal and regulatory landscape to ensure a successful business venture.
Wilberto holds a bachelor’s degree in Business Administration from Universidade Souza Marques in Rio de Janeiro. He also hold MBA degrees from Amana Key and Fundação Dom Cabral in Brazil.